For those with a keen eye for fine timepieces, we recently had the pleasure of reviewing a true contender in the modern chronograph space—the Longines Conquest Chronograph 42mm, or for the more technically inclined, the Longines L38354329. Designed to strike a balance between heritage and contemporary appeal, this chronograph delivers an impressive mix of craftsmanship, functionality, and timeless design—all at a competitive price just shy of $4,600 CAD.

Right out of the box, the Conquest Chrono makes a statement without shouting. The dial, finished in Longines’ signature “Sunray Brown,” exudes a warm and refined aesthetic. The subtle rose-gold undertones elevate its presence, especially under natural light—a perfect companion for Canada’s colder months when warm hues stand out beautifully. This watch carries an “if you know, you know” charm, understated enough for daily wear yet distinctive enough to draw the occasional admiring glance from fellow watch enthusiasts.
Adding to its visual allure is the black ceramic bezel, which provides a sharp contrast to the warm dial while ensuring durability and scratch resistance. The layout remains balanced, with black subdials that complement the bezel and a well-executed chronograph function that maintains the watch’s classic-meets-modern ethos.

Attention to detail is where Longines truly excels, and the Conquest Chrono is no exception. The subtle branding on the clasp is a refined touch, showcasing the brand’s commitment to craftsmanship. A standout feature for enthusiasts is the exhibition caseback, which offers a glimpse into the watch’s mechanical heartbeat. The movement on display is the L898, a precise and reliable automatic caliber boasting a 59-hour power reserve—meaning you can set it down for a couple of days and still pick it up running on time.
The rubber strap deserves its own praise. At first glance, it’s sporty, but a closer look reveals an intricate pattern with subtle Longines emblems woven throughout. This small yet thoughtful detail enhances the watch’s overall aesthetic and reinforces its versatility. While rubber straps are often associated with sportier models, this one manages to balance casual wearability with just enough elegance to transition effortlessly into more formal settings. Practicality isn’t sacrificed either—adjustable notches allow for quick modifications to fit, a welcome alternative to the hassle of removing bracelet links.

No watch is without its minor drawbacks, and the Conquest Chrono does have a couple. The dial features luminescent markers, but they lean on the smaller side and don’t provide the strongest glow in low-light conditions. Compared to other watches in this price bracket, the brightness could be improved for those who rely on nighttime visibility.
Another consideration is weight. At 143.1 grams, the Conquest Chrono carries a noticeable presence on the wrist. While 42mm is a well-balanced case size for most, the heft might be a factor for those accustomed to lighter chronographs like the Omega Speedmaster Professional or the TAG Heuer Carrera Chronograph 44mm. That said, after a few hours of wear, the weight fades into the background, replaced by the satisfying feel of a well-built timepiece.
The Longines Conquest Chronograph 42mm on a rubber strap is a well-rounded, highly capable timepiece that successfully blends vintage cues with modern appeal. It’s a watch that can do it all—versatile enough for everyday wear, refined enough for more formal occasions, and rugged enough to withstand the demands of an active lifestyle. With meticulous detailing, a beautifully finished dial, and an open caseback showcasing a solid movement, this timepiece reflects Longines’ dedication to craftsmanship.
While its luminescence and weight might not suit every preference, these are small trade-offs for what is otherwise an exceptional watch at this price point. Whether you’re a seasoned collector or just beginning your horology journey, the Conquest Chrono makes a strong case as a stylish, functional, and well-crafted addition to any collection.
Quick Specs Box:
Model: Longines Conquest Chronograph
Case: 42mm stainless steel with ceramic bezel
Movement: Longines Calibre L898 automatic
Power Reserve: Up to 59 hours
Water Resistance: 10 bar / 100 m
Crystal: Sapphire with anti-reflective coating
Strap: Rubber strap with folding clasp + micro-adjust
Canadian Price (site list): $4,800 CAD
Website: Longines Canada
Alternatives on the Wrist (CAD):
1) Omega Speedmaster Moonwatch Professional (42mm)
Why cross-shop: the icon; manual-wind heritage, endless strap personality, and collector gravity.
Price reference: seen at $9,900 CAD at a Canadian retailer (model/variant dependent).
2) TAG Heuer Carrera Chronograph (44mm)
Why cross-shop: sharper, more modern sport-lux presence; bigger footprint and bolder wrist feel.
Price reference: CA$8,750.
3) Hamilton Intra-Matic Auto Chrono (40mm)
Why cross-shop: retro-cool chronograph energy for less money; great “first serious chrono” pick.
Price reference: $3,210 CAD.
4) Tudor Black Bay Chrono (41mm) (step-up alternative)
Why cross-shop: sport chrono with big brand heat; typically pricier, but strong resale/recognition.
Price reference: $8,290–$8,430 CAD.
Collector Fit: Longines Conquest Chronograph 42mm
Best For:
The “quiet nod” collector. You don’t need a logo doing the talking. The sunray brown dial, ceramic bezel, and subtle finishing say plenty to those who know.
The one-watch realist. Morning coffee, afternoon meetings, weekend drives, this is the chronograph that doesn’t ask what you’re wearing first.
The “I like nice things, but I’m not shouting about it” buyer. Swiss-made credibility, exhibition caseback, and a proper automatic movement… without the five-figure flex.
Not For:
The lume-lover who checks the time in a dark movie theatre. The glow is there, but it’s polite, not a torch.
The featherweight fanatic. You’ll feel this one on the wrist at first. Think reassuringly solid, not barely-there.
The hype hunter. If you want instant recognition across a crowded room, there are louder options.
Wrist & Style Pairing:
Wrist size: Medium to large wrists welcome, the 42mm case wears confidently but not aggressively
Dress code: Smart-casual is its comfort zone; business casual is a natural extension
Seasonal vibe: The brown dial loves fall and winter light, but won’t disappear come spring
Strap swap tip: Brown leather instantly turns this into a dinner watch
Vicarious Verdict:
The Conquest Chronograph is the kind of watch that grows on you. It doesn’t beg for attention, it earns it. Every glance at that warm dial, every flick of the chronograph, every peek through the exhibition caseback reinforces the same feeling: this is a thoughtfully built, genuinely versatile chronograph that makes a lot of sense.
And sometimes, the watch that makes the most sense… is the one you end up wearing the most.






